Credit Union IndexThe latest growth strategies in marketing and AI enablement for credit unions
Last updated Nov 13, 2026Written and edited by Credit Union IndexNo ads. No sponsors.
Marketing
5 items
Nov 13Action
Update your ad checklist: NCUA statement rule endsNCUA removed the rule that every ad must carry its official advertising statement. The official sign rule and the accuracy rule stay. Here is what to change.For: Federally insured credit unions. All sizes. Marketing lead, compliance officer.
ACT
Nov 13Action
Trace your last 300 applications before you buy more adsBefore you raise the ad budget, follow your last 300 online applications to the end. Count how many were finished, approved and funded.For: Community charters. $100 million to $1 billion. Marketing lead, digital banking lead.
ACT
Nov 13Action
Score how AI assistants rank your credit unionA car dealer scored all 349 stores of his brand on how AI assistants answer about them. A credit union can score itself and five local competitors by hand.For: Community charters. All sizes. Marketing lead. Under $100 million: the CEO.
ACT
Nov 13Action
Google's update: record applications and funded accountsGoogle started a core update and added a new AI model to Search. Record your online applications and funded accounts now, and compare them when the rollout ends.For: All charters. $100 million to $1 billion. Marketing lead, digital banking lead.
WATCH
Nov 13Action
Check if your credit union can claim its ChatGPT profileOpenAI opened a free tool for claiming a business profile in ChatGPT. Search for your credit union this week, and claim the profile with an account you control.For: All charters. All sizes. Marketing lead, compliance officer. Under $100 million: the CEO.